Partner Business Models

Playbooks review the comprehensive dynamics of each route-to-market, enabling practitioners to hone strategy and tactics.

Managed Services

Understand the growth and evolving dynamics of the business model delivering recurring revenue for your partners


SI/Consultant

SIs come in many shapes and sizes. This quick guide will help you understand the nuanced differences between these similar organizations.


Hyperscalers & Marketplaces

Business Model Guide to better understand the hyperscaler and marketplace business


The Direct Market Reseller

An introduction to the basics of the DMR, NSP, and LAR